Focus on what makes your work special
Too often we focus on things our work is like. That’s fine as a shortcut for who the work is aimed at. However, you must not forget to stand out from the crowd.
Talk about what makes your work different.
Too often we focus on things our work is like. That’s fine as a shortcut for who the work is aimed at. However, you must not forget to stand out from the crowd.
Talk about what makes your work different.