Platform building tip: Use the local press
Platform building tip: Use the local press

One way to demonstrate platform reach to an agent or publisher is to demonstrate real-world reach. Many local newspapers accept freelance writers to help tell the news. Even ones that do not will often jump on a well-written press release. Be it by press release or freelance writing, make a point of getting published in […]

Become a book reviewer – I will show you how to convert that hobby into book sales

Book review blogs are a big deal. The most popular review sites have to charge to review book submissions if they even take them at all. This is something you can leverage to get many book sales. Let me tell you how. First, invest some time – several months at least. During that time publish […]

Platform building tip: Mockup a social profile for your protagonist

Here is an author platform building tip – mockup a social profile for your protagonist This is an exercise in content creation for your platform as well as getting to know your main character better. You are helping yourself to write and your readers to get invested in your character before they even see your […]

When it comes to author platforms, perfection is overrated

As an author – established or starting out – a perfect website is not a thing that matters. As long as your platform engages readers and does not actively drive potential readers away, that is good enough. Your website could be the ugliest thing on the planet but if your readers engage with it, that […]

Platform building tip: Interview your villain

Here is another author platform building tip – publish an interview with your villain. That’s good for character exploration for you and interesting enough to attract readers too.

Platform building tip: Be the answer to someone’s question

Here is an author platform building tip – set aside an hour each week to seek out people with questions that you can give answers to. Not only does solving someone’s problem with a helpful answer show you to be an expert but it will draw new followers, fans, and subscribers. Why does free help […]

Platform building tip: before and after shots of your opening paragraph

When it comes time to edit, copy and paste your opening paragraph into a separate document. Save it and forget about it. When you are or near the end of the editing process, copy and paste your revised opening paragraph into that other document. Now you can post a before and after, side-by-side comparison, of […]

Review the author platform essentials checklist

If you are serious about establishing an effective author platform, you need to make sure you have nailed down the essentials. That is where our platform essentials checklist comes in. Even if your author platform has been growing for some time, it can still be helpful to review the list. You should check how well […]

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