Tag: trust
Readers don’t need more books
Readers don’t have a new book need; they have a trustworthy author’s need. There’s no shortage of books a reader could buy – more than they could read in ten lifetimes. What is in short supply are authors they can trust to deliver a good read every time.
You were never selling books
As an author, your job has never been to sell books. Readers don’t buy books; they buy trust in an author. That’s what you are selling – trust. A reader who trusts you not to waste their time but actually deliver a good read will buy every book you write.